Rich DeSelm: Rooted in Philanthropy and Making Waves with Swim Across America – Carolina

Rich DeSelm’s connection to Swim Across America runs deep — rooted not only in his own cancer journey but also in a lifelong commitment to swimming and building community.

Rich was first diagnosed with testicular cancer in January 1982. Since then, he has faced multiple cancer and heart challenges, leaning on the expertise of his medical care team, and his community of supporters who have helped him every step of the way. 

The Swim Across America – Carolina event brings together a community of UNC alumni and students, Olympians, and hundreds of supporters.

“I’ve been fortunate to receive incredible care at UNC Lineberger Comprehensive Cancer Center, the beneficiary of the Swim Across America – Carolina pool swim,” Rich shares. “That support has motivated me to keep giving back.”

His story with swimming and cancer fundraising began decades ago. In the early 1980s, alongside his friend, Peter McGrain, Rich helped launch a community event in Chapel Hill called Swim For Life. The summer fundraiser brought together families and swimmers from the Chapel Hill Summer Swim League and raised awareness and funds for cancer research. 

Around that same time, after Rich graduated from UNC, he took an assistant coaching position and remained on the coaching staff for nearly 30 years.  

When Rich stepped down as Head Swimming Coach at UNC in 2019, his successor, Olympic gold medalist Mark Gangloff, worked with Swim Across America CEO Rob Butcher to bring a new event to Chapel Hill — continuing the mission that Rich had helped start years earlier. Thus, Swim Across America – Carolina was born!

The community pool swim has grown exponentially since its inception in 2022. Last year, supporters raised more than $170,000 for UNC Lineberger Comprehensive Cancer Center. 

For Rich, the connection to Swim Across America is personal. “I feel a very close connection to the Swim Across America mission,” he says. “I am swimming for all cancer patients and survivors, especially those in the swimming community, and on behalf of all cancer care providers, including family members, who play such a vital role in care and survivorship.”

This year, as he joins the Swim Across America – Carolina community, Rich carries with him not only his own survivor story but also the stories of countless others who inspire him to Make Waves to Fight Cancer.

If you are inspired to support Rich and Team Tar Heel, give here.

Swim Across America Presents the ASCA 2025 World Clinic Scholarship

Swim Across America is proud to announce a partnership with the American Swimming Coaches Association (ASCA) to sponsor a scholarship for a deserving coach to attend the 2025 ASCA World Clinic in Reno, Nevada, September 2-5.

The Swim Across America Scholarship provides full registration for the ASCA World Clinic and covers accommodation at the Peppermill Reno hotel and up to $500 for travel.

The ASCA World Clinic, now in its 58th year, is the largest and most comprehensive annual gathering in the sport of swimming. The event features 50 speakers covering a wide range of topics, an expansive exhibition hall, coaching demonstration at an Endless Pool, and numerous socials and networking opportunities.

This initiative is part of SAA’s commitment to supporting ASCA advancing the sport of swimming and the professional growth of dedicated coaches across the nation.

Applicants must be ASCA members who have never attended a World Clinic. Interested candidates are encouraged to complete the online application by February 28, 2025. The scholarship recipient will be notified by March 31, 2025.

“We deeply appreciate Swim Across America for their generosity and dedication to supporting the coaching community,” said ASCA CEO Jennifer LaMont. “This scholarship underscores their acknowledgment of the critical role coaches play in developing athletes and teams. We can’t wait to welcome the scholarship recipient to Reno this September.”

For more information about the ASCA World Clinic and the Swim Across America scholarship, and to apply, go to www.ascaworldclinic.com.

About Swim Across America
Swim Across America is a nonprofit organization dedicated to raising funds for cancer research through swimming-related events. Since its inception in 1987, Swim Across America has raised over $100M to fund groundbreaking cancer research and clinical trials. Learn more at www.swimacrossamerica.org.

About ASCA
The American Swimming Coaches Association (ASCA) is the professional association for swim coaches dedicated to inspiring, supporting, and advocating for coaches in the US and worldwide. Through education, certification, and professional development, ASCA empowers coaches to lead swimmers toward excellence while advancing the sport of swimming. Learn more at www.swimmingcoach.org.

CONGRATULATIONS TO THE WINNERS OF THE 2024 SWIM ACROSS AMERICA COLLEGE CUP

Swim Across America (SAA) is pleased to announce the winners of the 2024 SAA College Cup. More than 45 collegiate, club, and alumni teams and over 1,400 participants all united to make waves in the fight against cancer through swimming and friendly competition. 

Swim Across America awarded the top fundraising team, the top collegiate fundraiser, and a bonus team chosen at random. 

Congrats to the top fundraising team, Team Tar Heel! The top team is led by co-captains, Georgia Nel and Sue Walsh, and raised more than $96,000. Funds raised by Team Tar Heel supported the Swim Across America – Carolina community.

Team Tar Heel from the SAA-Carolina community is the winner of the Swim Across America College Cup. Congrats!

For Olympian and University of North Carolina at Chapel Hill alum, Sue Walsh, Swim Across America’s mission is deeply personal. 

“My involvement became even more personal when I heard the words myself, ‘You have metastatic colon cancer.’ As someone who spent most of her life committed to the sport of swimming, it made perfect sense to partner with SAA in the fight against cancer, including my own.”

Congrats to the top collegiate fundraiser, Alyssa Corb, who raised over $24,000! Alyssa is a student at the University of Tennessee, Swim Across America – Nashville co-event director, and long-time supporter of Swim Across America – Baltimore. Over the years, Alyssa and her family have raised more than $200,000.

Alyssa Corb and her mother, Jennifer, at the 2024 SAA-Nashville community swim.

“My main inspiration for swimming is my brother Michael, who passed away from mixed lineage leukemia when he was nine months old,” shared Alyssa.

“I was 2 when he was born and 3 when he was diagnosed and died. I don’t remember every second but I do remember loving every minute with him, and his face lighting up whenever I walked into his room. To me, Swim Across America is not just about raising money to find a cure, it’s to honor and remember those who fought their battle and prevent other parents, siblings, and families from going through the loss of a loved one.”

SAA also recognized a collegiate team chosen through a random drawing: Providence College Swimming and Diving team from Providence Rhode Island. The team of more than 100 swimmers raised more than $64,000 and were awarded a Vasa Trainer Pro. Funds raised by the team from Providence College Swimming and Diving supported Swim Across America – Rhode Island.

The Swim Across America College Cup was announced in 2023 and invited college teams, athletes, and alumni to join the organization’s mission of funding cancer research, clinical trials, and patient care programs through community charity swims. Teams participated by registering for one of Swim Across America’s open water charity swims, joining or starting a pool swim, or participating virtually through the SAA My Way program. Participants affiliated with a U.S-based college or university were eligible to compete in the College Cup. Teams consisted of current college students, alumni, or a mix of both, and could be small as one person.

The Swim Across America College Cup was supported through partnerships with CSCAA, Vasa, and GoSwim. 

About Swim Across America

Swim Across America, Inc. (SAA) is dedicated to raising money and awareness for cancer research, prevention, and treatment through swimming-related events. With the help of hundreds of volunteers nationwide and past and current Olympians, Swim Across America is helping find a cure for cancer through athleticism, community outreach and direct service. To learn more visit swimacrossamerica.org or follow on Facebook @SwimAcrossAmerica or on Instagram @SAASwim.

About CSCAA

Founded in 1922, the CSCAA is the nation’s first professional coaching association for intercollegiate athletics. The CSCAA boasts more than 2,000 member coaches and assistant coaches, recognizes All-American swimmers and divers, NCAA record-breakers and Scholar All-America athletes and teams, as well as outstanding coaches and contributors, and helps oversee the welfare of collegiate swimming and diving. Learn more about CSCAA at cscaa.org.

About Vasa

Vasa empowers swimmers, surfers, and triathletes to become stronger, better, faster in sports, fitness, and injury rehab. Vasa offers specific equipment such as swim ergometers, trainers, sport benches and other accessories to provide athletes with safe, effective training methods. Founded by Rob Sleamaker, an acclaimed exercise physiologist and author, who has worked with Olympians, biathletes, and triathletes as well as some of the world’s most respected swim coaches to reinvent their training practices. Learn more about Vasa at vasatrainer.com.

About GoSwim

GoSwim creates content that helps people of all ages and backgrounds to swim better and reach their full potential in the sport. GoSwim’s videos are acclaimed and unsurpassed for clarity of filming and clarity of content and commentary. GoSwim was founded in 2002 by Olympian Glenn Mills and business colleague Barbara Hummel. Learn more at goswim.tv.

CSCAA Honors Swim Across America CEO, Rob Butcher, with Richard E. Steadman Award

Congratulations to Swim Across America President and CEO, Rob Butcher, for receiving the prestigious Richard Steadman Award from the College Swimming Coaches Association of America (CSCAA).

This recognition honors his exceptional leadership, dedication, and contributions to the swimming community and the fight against cancer with Swim Across America.

As the President and CEO of Swim Across America since 2016, Butcher has guided the organization through tremendous growth and success. Under his leadership, Swim Across America has continued to expand its reach, with events across the country raising millions of dollars annually to support cancer research and treatment. His passion for SAA’s mission is deeply personal: both his grandmother and stepmother were cancer survivors, and his mother, whom he calls his hero, lost her battle with appendix cancer in 2007.  

Before joining SAA, Butcher served as Executive Director for U.S. Masters Swimming (USMS) for seven years. During his tenure, he transformed USMS into a professionally managed organization, developing the creation of the Masters Coach Certification and Adult Learn-to-Swim programs. Under his leadership, membership grew by more than 50%, and revenue tripled to $3.6 million.  

A Georgia Southern University graduate and competitor in the 2000 U.S. Olympic Trials, Butcher has demonstrated a lifelong commitment to the sport of swimming.

His leadership at SAA has been instrumental in expanding its impact, with the organization raising over $100 million for cancer research since its inception in 1987.  

“Rob Butcher exemplifies the very spirit of the Steadman Award—leadership, integrity, and an unwavering commitment to serving others,” said Samantha Barany, Executive Director of the CSCAA. “Through the water, he fights cancer every day, and we are all better off for his dedication to making a difference. Rob has profoundly impacted the swimming community and every community where Swim Across America has a presence. His passion for people and his ability to spread happiness wherever he goes are truly inspiring.”

Rob Butcher resides in Charlotte, North Carolina, with his wife Allison and their twin boys. He remains an active advocate for cancer research and a unifying force within the swimming community. His receipt of the Richard Steadman Award highlights not only his professional achievements but also his heartfelt commitment to making a lasting impact in the fight against cancer. For more information about Swim Across America and its mission, visit swimacrossamerica.org.