Category: partnerships

Swim with a Purpose: CLASH Endurance Announces New Charity Swim Events with Swim Across America

Posted on Posted in #DefeatCancer, #MakingWavesToFightCancer, #SwimAcrossAmerica, beneficiaries, Clash Endurance, daytona, Events, Making Waves With Hope, NASCAR, News, partnershipsTagged , , , , , , , , , , 1 Comment

1-Mile Swim and 100M Dolphin Dash Take Place December 7 at Daytona International Speedway

CLASH Endurance® and Swim Across America are thrilled to announce a new charity swim in Lake Lloyd, located in the infield of the iconic Daytona International Speedway® on Sunday, Dec. 7, 2025. Participants of all ages will have the opportunity to swim alongside notable Olympians in an inspirational one-mile swim or a 100-meter Dolphin Dash with fundraising for critical cancer research as their top priority. Funds raised will support Swim Across America’s breakthrough pediatric cancer grants with its beneficiaries and CLASH Endurance’s philanthropic partner The NASCAR Foundation.

Swim Across America, founded in 1987, hosts 24 annual open-water swims from Nantucket to under the Golden Gate Bridge, and hundreds and pool swims each year that fund cancer research and patient programs, raising more than $100M to date. Swim Across America has funded transformative trials that led to the FDA-approved immunotherapy cancer medications Keytruda, Opdivo, Yervoy and Tecentriq. The organization has also supported Memorial Sloan Kettering’s landmark trials including the recent Phase II clinical trial published in The New England Journal of Medicine showing an 80% success rate treating MMRd cancers with immunotherapy alone. Swim Across America also recently awarded the first-of-their-kind gene editing innovation grants to Alliance for Cancer Gene Therapy and Dana-Farber Cancer Institute to advance safer, more effective targeted treatments.

“Swim Across America, CLASH Endurance and The NASCAR Foundation joining together makes so much sense as The NASCAR Foundation helps so many kids who are battling cancer,” commented Rob Butcher, CEO of Swim Across America. “To have a Swim Across America charity event in Daytona on the CLASH Endurance Family Weekend means we will make even bigger waves together in the fight against cancer.”

The NASCAR Foundation is a leading charity that works to improve the lives of children who need it most in NASCAR racing communities through the Speediatrics Children’s Fund and the Betty Jane France Humanitarian Award. Serving as a designated 4-Star Charity by Charity Navigator for its strong financial health and ongoing accountability and transparency, it has contributed more than $50 Million to impact the lives of more than 1.7 million children nationwide since 2006.

“We are excited to be a part of the new Swim Across America swim during the CLASH Endurance weekend at Daytona International Speedway. We truly appreciate the many years of support from our friends at CLASH, and it is a privilege to team up again to help improve the health and well-being of kids across the country and in our race communities,” said Nichole Krieger, vice president and executive director of The NASCAR Foundation.

On December 7, when hundreds of swimmers and volunteers dive into Lake Lloyd, one-mile swimmers will be required to raise at least $400 by event day; swimmers under 18 will raise a minimum of $200; Dolphin Dash participants can register for $50 and have no fundraising minimum. To register as a swimmer or a volunteer, visit swimacrossamerica.org/daytona.

CLASH Endurance CEO Bill Christy says, “We are proud to collaborate with Swim Across America which continues to make a lasting impact in the cancer community. This is a cause that has touched all our lives, and we are honored to further support the fight at one of our flagship event weekends.”

Each December when much of the country battles snow, more than 3,000 participants ranging in age from four to 80+ will take on the speedway through a variety of events including a 5K, kids’ triathlon, duathlon, aquabike, triathlons, Test Track and Redline Relay. CLASH Endurance strives to provide a festival-style weekend, which in addition to free activities for spectators and athletes alike, include a wellness expo, food trucks, beer/wine garden and much more. The weekend kicks off with a festive “Jingle Jog 5K” on Friday evening with a start and finish at ONEDaytona. Participants, including those in jogging strollers, will experience Florida’s “Magic of Lights” holiday display taking them under the iconic grandstands of the speedway. The Swim Across America 1-mile swim and Dolphin Dash will help cap-off the weekend on Sunday, December 7.

“We have swum in some incredible venues and Daytona International Speedway is certainly one of the most iconic,” noted Olympic swimmer and Swim Across America Ambassador Rowdy Gaines. “To have a Swim Across America charity swim in Daytona is going to be extra special – I will definitely be there!”

CLASH Endurance® is an innovative endurance event company led by athletes with a passion to provide exceptional race experiences at iconic speedways across the U.S. CLASH embraces inclusion and welcomes athletes of all ages and abilities, from elite professionals to first-time participants. The popular CLASH Endurance DAYTONA event is held at the Daytona International Speedway®, home of ‘The Great American Race”- the Daytona 500, and has been featured on NBC and Fox Sports 1/2. Each February, the Daytona Beach Half Marathon & 5K takes athletes on a scenic tour of Daytona and its numerous landmarks and attractions. In addition, CLASH Endurance Miami in March continues to draw a decorated pro field, collegiate athletes from dozens of prestigious universities and weekend warriors for a challenging course at the historic Homestead-Miami Speedway®. Follow The NASCAR Foundation on Facebook at www.Facebook.com/NASCARFoundation or on X at @NASCAR_FDN. For more information visit clashendurance.com.

Swim Across America hosts open water and pool swims in numerous communities nationwide, from Nantucket to under San Francisco’s Golden Gate Bridge. More than 150 Olympians swim with the organization, including Michael Phelps, Kate Douglass, and Missy Franklin. The organization supports more than 60 cancer research projects annually and has ten named Swim Across America Labs at major institutions nationwide. To learn more, visit swimacrossamerica.org or follow on social media @SwimAcrossAmerica on Facebook and @SAASwim on Instagram.

Swim Across America Presents the ASCA 2025 World Clinic Scholarship

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Swim Across America is proud to announce a partnership with the American Swimming Coaches Association (ASCA) to sponsor a scholarship for a deserving coach to attend the 2025 ASCA World Clinic in Reno, Nevada, September 2-5.

The Swim Across America Scholarship provides full registration for the ASCA World Clinic and covers accommodation at the Peppermill Reno hotel and up to $500 for travel.

The ASCA World Clinic, now in its 58th year, is the largest and most comprehensive annual gathering in the sport of swimming. The event features 50 speakers covering a wide range of topics, an expansive exhibition hall, coaching demonstration at an Endless Pool, and numerous socials and networking opportunities.

This initiative is part of SAA’s commitment to supporting ASCA advancing the sport of swimming and the professional growth of dedicated coaches across the nation.

Applicants must be ASCA members who have never attended a World Clinic. Interested candidates are encouraged to complete the online application by February 28, 2025. The scholarship recipient will be notified by March 31, 2025.

“We deeply appreciate Swim Across America for their generosity and dedication to supporting the coaching community,” said ASCA CEO Jennifer LaMont. “This scholarship underscores their acknowledgment of the critical role coaches play in developing athletes and teams. We can’t wait to welcome the scholarship recipient to Reno this September.”

For more information about the ASCA World Clinic and the Swim Across America scholarship, and to apply, go to www.ascaworldclinic.com.

About Swim Across America
Swim Across America is a nonprofit organization dedicated to raising funds for cancer research through swimming-related events. Since its inception in 1987, Swim Across America has raised over $100M to fund groundbreaking cancer research and clinical trials. Learn more at www.swimacrossamerica.org.

About ASCA
The American Swimming Coaches Association (ASCA) is the professional association for swim coaches dedicated to inspiring, supporting, and advocating for coaches in the US and worldwide. Through education, certification, and professional development, ASCA empowers coaches to lead swimmers toward excellence while advancing the sport of swimming. Learn more at www.swimmingcoach.org.

CSCAA Honors Swim Across America CEO, Rob Butcher, with Richard E. Steadman Award

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Congratulations to Swim Across America President and CEO, Rob Butcher, for receiving the prestigious Richard Steadman Award from the College Swimming Coaches Association of America (CSCAA).

This recognition honors his exceptional leadership, dedication, and contributions to the swimming community and the fight against cancer with Swim Across America.

As the President and CEO of Swim Across America since 2016, Butcher has guided the organization through tremendous growth and success. Under his leadership, Swim Across America has continued to expand its reach, with events across the country raising millions of dollars annually to support cancer research and treatment. His passion for SAA’s mission is deeply personal: both his grandmother and stepmother were cancer survivors, and his mother, whom he calls his hero, lost her battle with appendix cancer in 2007.  

Before joining SAA, Butcher served as Executive Director for U.S. Masters Swimming (USMS) for seven years. During his tenure, he transformed USMS into a professionally managed organization, developing the creation of the Masters Coach Certification and Adult Learn-to-Swim programs. Under his leadership, membership grew by more than 50%, and revenue tripled to $3.6 million.  

A Georgia Southern University graduate and competitor in the 2000 U.S. Olympic Trials, Butcher has demonstrated a lifelong commitment to the sport of swimming.

His leadership at SAA has been instrumental in expanding its impact, with the organization raising over $100 million for cancer research since its inception in 1987.  

“Rob Butcher exemplifies the very spirit of the Steadman Award—leadership, integrity, and an unwavering commitment to serving others,” said Samantha Barany, Executive Director of the CSCAA. “Through the water, he fights cancer every day, and we are all better off for his dedication to making a difference. Rob has profoundly impacted the swimming community and every community where Swim Across America has a presence. His passion for people and his ability to spread happiness wherever he goes are truly inspiring.”

Rob Butcher resides in Charlotte, North Carolina, with his wife Allison and their twin boys. He remains an active advocate for cancer research and a unifying force within the swimming community. His receipt of the Richard Steadman Award highlights not only his professional achievements but also his heartfelt commitment to making a lasting impact in the fight against cancer. For more information about Swim Across America and its mission, visit swimacrossamerica.org.  

Julia Brookshire 2024 Media Highlights

Posted on Posted in #DefeatCancer, #MakingWavesToFightCancer, #SwimAcrossAmerica, charlotte, Events, Fundraising, Making Waves With Hope, Messages of Hope, News, partnerships, SAA My Way, Top Fundraisers, Uncategorized2 Comments

In 2024, Julia Brookshire made the leap from pharmaceutical sales rep to Swim Across America National Safety Director signifying a full circle journey. She also celebrated being in deep remission from chronic lymphocytic leukemia. To ensure she didn’t “waste her cancer,” she set out to raise money for Swim Across America through an SAA My Way challenge and a historic cross-continental swim with SwimTrek. Read Julia’s story here and find media highlights below.

SAAswim.com – Swim Across America blog

Julia Brookshire Makes Waves to Fight Cancer in a unique way to celebrate her remission

SwimSwam (Partner feature with SwimTrek) 

4 Iconic Open Water Swim Events – Unique Challenges Across Europe, Asia & The Caribbean     

 

MSN – via WCNC-TV (NBC)

It’s not about me’ | Charlotte woman swimming for cancer research

WCNC-TV (NBC)

It’s not about me’ | Charlotte woman swimming for cancer research

WBTV-TV “QC @ 3”

Charlotte native embarking on world’s oldest open water swim for good cause

WBTV-TV “On Your Side”

Making Waves to Fight Cancer

Axios Charlotte

Charlottean of the day: Julia Brookshire

PR Web

Success! Cancer Survivor Julia Brookshire and Olympic Swimmer Janel Jorgensen McArdle Successfully Swim “World’s Oldest” Hellespont and Dardanelles Open Water Swim

OpenWaterSwimming.com

Cancer Survivor Julia Brookshire and Olympic Swimmer Janel Jorgensen McArdle Successfully Swim Hellespont and Dardanelles Open Water Swim in Turkey

SwimTrek

Hellespont 2024: A Celebration of Life

JULIA BROOKSHIRE MAKES WAVES TO FIGHT CANCER IN A UNIQUE WAY TO CELEBRATE REMISSION

Posted on Posted in #DefeatCancer, #MakingWavesToFightCancer, #SwimAcrossAmerica, beneficiaries, charleston-kiawah, charlotte, Fundraising, News, partnerships, SAA My Way, Top Fundraisers, UncategorizedTagged , , , , 1 Comment

Julia Brookshire’s journey with Swim Across America is full of signs and signals. The events leading up to her newest adventure are like an invisible string that ties her to the Swim Across America mission. It’s an adventure that prompted a career change and a cross-continental swim.

“I first found out about Swim Across America because I saw a backpack with the logo laying on the pool deck. I had just finished a swim, saw the logo, and Googled ‘Swim Across America’ when I got home,” said Julia.

When she realized Swim Across America combined swimming and fighting cancer, she was immediately drawn in. Julia’s father passed away in 2005 from glioblastoma and Julia’s neighbor had recently been diagnosed with acute myeloid leukemia (AML). She knew she had to be involved, so she gathered up her neighborhood friends and formed a team for the 2019 Swim Across America – Charlotte community swim in her neighbor’s honor.

Fast forward to 2021 and Julia wanted to swim again. This time, she chose the Swim Across America – Tampa event because she had friends in Florida who would come with her to the event. 

Julia Brookshire, center, with teammates at the 2019 Swim Across America – Charlotte open water swim.

“Before the start of the swim, I met Vicki Bunke, whose daughter Grace lost her battle to osteosarcoma. Vicki swam in 14 Swim Across America events to honor Grace. As a mother, I immediately felt a connection,” said Julia.

Julia Brookshire and Rob Butcher, Swim Across Ameria CEO, at the 2021 SAA-Tampa community swim.

When Julia finished the course at SAA-Tampa, she met Rob Butcher, Swim Across America chief executive officer. They shared a quick exchange and realized they both lived in Charlotte, North Carolina. It was a sign.

“When we got back to Charlotte, Rob reached out to me, and we met for breakfast. He asked me, ‘What do you do and what are you passionate about?’” said Julia.

Julia said, “I’m a pharmaceutical sales rep and my passion is water safety.” At the time, Julia was working as a pharmaceutical sales rep in the rare-disease space and certifying lifeguards for Mecklenburg County Aquatics. Julia holds several water safety certifications, including training as a Big Wave Risk Assessment Groups water rescue technician, and as a surf responder for the ocean course. After her discussion with Rob Butcher, Julia knew this was the start of something special.

FAMILIAR FACES IN ALL PLACES

Julia had been swimming since she was two years old. She was taught to swim “the old school way” as she puts it. She swam competitively through high school and continued swimming, though in a less competitive way, in college and still swims to this day. 

“My mother was terrified of the water. She vowed to make sure her kids knew how to swim and how to be safe around water. So at two years old, she put my brothers and me into the pool and sort of forced us to learn to swim!” said Julia.

Julia’s involvement with Swim Across America quickly grew and her passion for water safety led her to higher-level volunteer positions with Swim Across America. Some of her roles included supervising some of the community events as a national safety liaison. At her first event where she worked with the safety team, she saw a familiar face.

“I looked over and there was Vicki Bunke! First in Tampa and now at Swim Across America – Charleston-Kiawah. Another sign.”

Julia continued volunteering as a national safety liaison for the next two years.

SWIMMING WITH MY THOUGHTS

It wasn’t until February 2023 when Julia’s connection with Swim Across America became even more important. Julia was diagnosed with Chronic Lymphocytic Leukemia (CLL) and began a year-long treatment program that included a combination of chemotherapy antineoplastic agent infusions and oral immunotherapy.

“I didn’t tell people that I had cancer. I didn’t want my sons to be constantly reminded I wasn’t well. I wanted to focus on my remission, not my CLL diagnosis. And I didn’t want people to treat me differently,” shared Julia. 

Throughout her treatments, Julia swam daily at her local YMCA. Swimming was a form of therapy and helped her maintain a positive outlook. It was so important to her that she scheduled her treatments in the late mornings so she could swim every day at the YMCA at 6 a.m.

“Swimming was where I could be with my thoughts. I could pray, I could meditate, I didn’t have to think about cancer. It kept me centered and grounded. In fact, I had just gotten out of the pool when I got the ‘you have cancer’ call from my doctor. If I had been anywhere else, I would not have been able to handle that call,” said Julia.

Another sign. 

Julia Brookshire excitedly rang “the bell” at Levine Cancer Center in March 2024.

Swimming also kept her focused on remission. Thankfully, Julia was given the news that she was in “deep remission” in February 2024. She anxiously went for her last routine scan and visit with Dr. Ryan Jacobs at Levine Cancer Center. 

“On March 7, I rang that bell signifying completion of my treatment and I couldn’t have been happier,” said Julia. 

“Then I kept thinking, ‘OK, what’s next, what do I do now?’”

What came next was something bigger than Julia had imagined and surprised those closest to her. Before she could tell people about her next adventure, she needed to tell them she was in remission – from a cancer they didn’t know she had. 

MAKING WAVES WITH A CROSS-CONTINENTAL SWIM

Julia’s big plan was realized when Swim Across America announced a new partnership with SwimTrek, the world’s leading provider of open water swimming trips. It was a sign.

“I started by telling people that I was doing something crazy, swimming from one continent to another, and I was raising money for Swim Across America. When they asked why, I told them it was to celebrate my remission of CLL,” said Julia. 

“The amount of love, kindness, and support I received was unbelievable. Well, not completely unbelievable, because I know I have an incredible support system. But it was overwhelming and I’m so grateful.” 

So what IS next? In February 2024, Julia signed up as a Swim Across America SAA My Way virtual participant. This allows her to design and complete her own challenge and raise funds for Swim Across America.

In July 2024, she made an even bigger move and left her career in pharmaceutical sales to officially join Swim Across America as a full-time national safety director!

Now onto Julia’s next adventure and My Way fundraiser: Thanks to the partnership between Swim Across America and SwimTrek, Julia was awarded an entry into the Hellespont and Dardanelles Swim, known as the world’s oldest swim. In August 2024, Julia will travel to Turkey and swim the Hellespont and Dardanelles swim on August 30. 

The course is a cross-continental swim from Europe to Asia in Turkey and is through one of the world’s busiest shipping lanes. The shipping lane is closed during the race, so swimmers must adhere to a strict course time. The course is 4.5 kilometers and must be completed in 90 minutes.

“It’s intimidating and I’m training for it! I am a good swimmer and am building up my stamina. I am thankful that I’m feeling healthy and strong,” shared Julia.

“I think back to that backpack on the pool deck and look to where it’s led me. I am working with an organization that is making an incredible impact in communities across the country. I swam my way through cancer treatment. And now I get to swim one of the oldest swimming courses in the world and raise money for cancer research while I do it. There were signs all over the place.”

Julia will have some company and moral support in the water as she makes her cross-continental trek. Julia will be joined by Janel Jorgensen McArdle, a former Olympic swimmer and Swim Across America chief operating officer.

“Julia and I have been close friends for a while and I’m so happy she has been given this opportunity to celebrate her year-long journey,” Janel shared. “This is so special and I’m happy to swim alongside her. Now I need to start training!” Janel joked.

Julia hopes to make waves to fight cancer by raising $60,000 for Swim Across America – and is so close to meeting her goal! If you are moved to support her swim, visit swimacrossamerica.org/jb.

Find media highlights from Julia’s adventure here.